Tuesday, October 28, 2008

"Before Steve Jobs made the Ipod..."


I meant to unveil this information a while ago but since my comrade over at Cloud Nine is talking about "high tunes" and "high pods" i will pull up the caboose with this one. Most people are familiar with Steve Jobs, who is regarded as the resuscitator of the Apple brand particularly for his ingenuity-- in the form of the ipod. The ensuing revelation will validate why reading is paramount. There is a gentlemen by the name of Kane Kramer who had the rights to a patent back in 1979 for a digital music player that held three and a half minutes of music. No, this isn't quite the 60gb that ipods have elevated to but the concept is certainly mirrored. His sketch is the picture above, intensely similar to each and every mp3 player we have now. Kramer was forced to relinquish his patent in 1988 as he was unable to come up with the money required to hold his company afloat, it effectively went bankrupt. Kramer has never received a penny for his contributions to the development of the ipod and essentially all other mp3 players. Kramer has not acquiesced completely, he still looks to recoup some monetary benefits for his copyrighted drawing which bares a stark resemblance to Apple's iconic player.

The launch of the ipod in 2001 trails 1988 significantly, some would argue Kramer had time to re-build and execute his idea. But the unaware corporate and public forum has donned so many superlatives upon Steve Jobs regarding him as an ingenious technological pioneer, he may only be a fraction of that. He indeed deserves a trivial amount of credit for presenting the concept to the Apple brand, in a plan apparently succinct enough to be properly executed. The next time you see Jobs, ruminate this in your head, "he is renown for an idea that wasn't even his".

Its amazing how far ahead of the masses Kramer was, there was no such thing as a cd when he was working on his ideas, neither was there a tape (i believe). Think about how many ideas we get daily that we disregard and drown out, or ideas that we conjure up that never bloom outside of our own minds for the rest of the world to see. I know Kramer didn't make it happen completely but he took the initiative to execute his idea, that's where we commonly fall short. This informative and inspirational session was for free, courtesy of the 'Sofa.

2 comments:

LoveTeiaB said...

This is crazy how dude came up with the MP3 player when people was still listenng to A-tracks and Records.... He skipped two evolutions! And here I thought that it was a evolution and teve Jobs took it to the next level... He could have at least put Kramer on the team!

~Teia B

Myron Robert said...

Wow, you should have told me this before i gave steve a shoutout on my blog for inventing the ipod....oh well. very good read. we need more.